Preheat oven to 180°C. Grease and line a 27cm x 11.5cm x 6.5cm deep (base measurement) (8 cup capacity) loaf pan with baking paper. Prepare cake mix as per packet instructions. Spoon 1/3 of cake batter into the base of prepared loaf pan. Stand pears in cake batter. Spoon remaining cake batter around and over pears until covered.
Bake loaf for 50-60 minutes or until cooked through when tested in the centre with a skewer. Stand for 10 minutes before transferred loaf to a wire rack to cool. Dust with icing sugar and serve.